Aсting Agеnсiеѕ and How to Get Representation

Acting agencies can make your career
Acting agencies are the most important part of an actors success in Hollywood

Acting agencies are indeed thе number one kеу tо a ѕuссеѕѕful асting саrееr. Thеrе iѕ nо роѕѕiblе wау thаt аn асtоr соuld fоrgе thе kind оf induѕtrу соnnесtiоnѕ it wоuld tаkе tо ѕuрроrt a luсrаtivе саrееr whilе ѕtill wоrking аѕ аn асtоr (and of course having side hustles as well to keep the lights on). Thаt iѕ аn еntirе оthеr саrееr in itѕеlf, but it iѕ a jоb thаt iѕ nесеѕѕаrу tо ѕuрроrt ѕuссеѕѕ in film, tеlеviѕiоn, оr thеаtrе and aсting agеnсiеѕ are your way in.

Thе lаrgеr acting аgеnсiеѕ hаvе mаѕѕivе induѕtrу соnnесtiоnѕ аnd аdеԛuаtе rеѕоurсеѕ tо mаintаin thеm. Cаѕting dirесtоrѕ rеlу оn thеm tо рrоvidе ԛuаlifiеd, wеll-mаtсhеd асtоrѕ fоr thе jоbѕ thеу hаvе аvаilаblе.

Thiѕ mеаnѕ thаt thе more industry connections that your аgеnсу has, thе mоrе auditions уоu аrе likеlу tо gеt аnd thе mоrе еxроѕurе уоu аrе likеlу tо gеt as well. Eѕресiаllу еаrlу in уоur саrееr, уоu wаnt tо dо еvеrу jоb thаt соmеѕ аlоng bесаuѕе уоu nеvеr knоw whеrе уоu will bе nоtiсеd.

Remember that aсting agеnсiеѕ оnlу gеt раid whеn уоu gеt раid, ѕо they are very picky when choosing their clients. Some аgеnсiеѕ will only talk to you if you are referred to them by an industry connection, but for the most part, many acting agencies are open to new clients and fresh faces.

Whilе there are a good 10-20 big companies who won’t speak to you when you are first starting out, there are dozens upon dozens of smaller boutique acting аgеnсiеѕ that will take meetings with you. How? You must consistently get your “package” in front of their faces. You must be relentless in your quest to nail down the right time of representation. Of course, that is why the ReppedBy system was created to begin with.

On Premium and Pro ReppedBy accounts you’re able to send mass submissions to acting agencies in your chosen region every single month. And you’re able to continue sending, month after month until you get the result you want. And the result you want is very simple: get signed by one of reputable acting agencies in town and start auditioning for projects that matter and that will get you paid.

Whether you’re looking for a theatrical or commercial acting agency, start in where you stand and put your packages out there. You have nothing to lose and a flourishing career to gain!

Why Every Actor Needs A Demo Reel

actor demo reel

Let’s talk a bit about perhaps the most important tool of your portfolio in your quest to get a talent agent- the demo reel. This is what the agents use to determine whether you have acting prowess (or lack thereof), and ultimately if they want to sign you or not. The good news is, there are no hard fast rules. The bad news is, there are no hard fast rules. So how then to go about building and polishing a fantastic, mesmerizing demo reel? Keep in mind these crucial factors:

  • 5 – 10 years ago, demo reels were extra, not every actor had them. With the advent of tech and in house, agents demand that you have one, no excuse for not having one

Title Card

Don’t ever forget this. In the beginning and end of your demo reel, include a title card with your name and contact information for quick reference. Once at the beginning to get inside the agent’s head, and again at the end to remind them how to contact you.


This is hands down the most often discussed dilemma. How long should my demo be? The general consensus among industry professionals is that it takes an agent about 30 seconds of watching your reel to decide whether or not they will sign you. With this in mind, keep it short, nothing over 2 minutes.

Clip Selection

Only the best. Make sure the focus in each clip is YOU. If you don’t hog the screen time in the clip, have someone re-edit it so you do. Make sure everything is current and looks pristine. Talent agents like to see things that are up to date and relevant. Always put your best clip first, but make sure the following clips are just as extraordinary. Save a really strong clip for last, so the agent is left with a powerful impression of your ability. Some agents like to scrub through the reel until they find a clip they like, so don’t make them all the same. Show us your range!

Demo Reel Companies

You don’t have to book a slew of underpaying gigs just to build up a demo reel these days. There are a ton of companies that will put you on tape and make it look professional for the right price. Relentless Filmworks and LA Reels are two of the most popular that come to mind. They’ll write scenes for you tailored to your needs and even provide actors for you to work with. Just make sure the scenes are an accurate depiction of your range and ability.

Demo Reel On A Budget

  • friends shoulder in the shot
  • shoot at 24p
  • apps at 24p
  • mic link from dylan
  • sound is important
  • something decent other than nothing
  • pick a scene from acting class

You’ve got your demo reel. Now you’re ready for talent representation!

Do I Need To Get A Talent Agent?

talent agents are very important
Is a talent agent needed?

Think of your favorite actor or actress. Think of the famous role you remember him or her in. That role was made possible only because there was a talent agent working behind the scenes to get that star into the audition.

What about all those ever-popular self submitting websites? They’re good for exposure and building up a decent reel, but student films and webisodes will only take you so far. To truly break into the business, agents and managers are the keyholders who can unlock the door so you can get your foot in.

The Cons of Self-Submission

Do you know how many freelance actors and actresses send in their headshots daily to the agencies? Want to guess how many of those headshots actually get looked at?

Let’s say you self-submit your reel and headshots and book a non-union commercial with a big company like, oh I don’t know, Covergirl. Fantastic, you got a high profile gig. However since you don’t have an agent and the job is non-union, you can only work for Covergirl this one time.

You can never work for Covergirl again.

Does that make sense for your career in the long term? Think of the pay you would’ve made had you booked it through SAG. If only you had agency representation, you know, the kind that gets you Covergirl gigs on the regular. Plus, you’re protected by contract. You’ll be making big money, be protected legally, be able to work for the company again and again, and get great exposure. If you had an agent, that is.

The Pros of Agency Representation

Straight up, a talent agent will legitimize an unknown actor. Casting directors may not even care what your name is, but if they see who you’re repped by, your chances of getting in the room increase exponentially.

Acting is your passion, you don’t have to tell us twice; but let’s be honest, money needs to be made. And not ‘buy groceries’ money,  we’re talking ‘pay bills and buy groceries and then some’ money. Not in it for the money you say? How about being able to tell your friends “Check me out on tonight’s episode of Scandal!” Your talent agent will get you those parts. You, on your own, will not.

Lastly, and perhaps most importantly, is that agents know the industry. They know who does the best headshots. They know which roles are hot and which are a good fit for you. Hollywood is not a one man show; it is a team effort. And you know what they say- team strong, dream strong.

So How Do I Get A Talent Agent?

Isn’t it obvious? Reppedby! Or you can do it the old fashioned way: pay for headshots, pay for an editor to cut your reel, pay for DVDs and envelopes and postage, pay to mail your envelopes to every agency in town, then pray they actually open the envelope.

At Reppedby, we’ve revolutionized the process. You create a profile, upload as many headshots and reels as you want, then when you’re ready, just send your package out to all of the top talent agencies straight through the site. That’s it. Easy to use, easy to navigate.

Our industry is in the midst of monumental change. The old ways are becoming archaic and cumbersome, fit for an age long since past. Give us your time, your headshots, your reels, and your passion, and together we can get you into that audition room!